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3 Types of Content that Companies Will Line Up to License From Your Online Business

business growth business profit business tips coaching business courses licensing marketing marketing strategy Aug 31, 2021

If you are considering licensing your content or courses from your online business for others to use, you probably have questions. Lots of them. But let's begin with the most obvious:

What kind of content do companies want to license from an online business owner?

There are three types of content that companies will be interested to license from you. Let's dive in.

1: Actual Content

This is content that feeds every distribution channel.

Blogs, articles, newsletters, emails, images, and videos are all examples of this type of content; anything that another company needs to build its content distribution channels.

It is time-consuming and exhausting to constantly create new content so if you can ease that process by delivering amazing content for other companies to distribute on their channels you have a potential licensing opportunity.

2: Assets

Assets are anything that other companies need to support an end result or to add to their...

Easy Steps to Take to Create Videos for Your Courses, Webinar, or Trainings

courses video video content webinar May 04, 2020

Creating video content for your business is a great strategy to implement as it aids in engaging your audience, building brand awareness, and making your business stand out from the crowd.

Video content is a great way to provide much-needed information, and it has proven to increase conversion rates by over 60%. It is also proven that video content is processed by the brain at a much faster rate than text information. Ultimately this means that people actually prefer watching videos and are much more likely to share your content.

The bottom line is that if you have a product or service you need to be creating video content. Your next step then is to decide on how you need to go about doing that. I’m sharing a step-by-step process on how you can easily get started with creating your videos. I will also outline the type of video content you should be creating for business and the recommended tools needed to create each content type and where you can...