Online Resources For Experts, Coaches, Speakers and Consultants

What is a signature coaching offer? 

A leading offer or program is a process that you create from your intellectual property that gives your clients transformational results. That offer also allows you to establish yourself as an expert in your space. It is important to note that no matter where you are in your business, your company needs a leading offer as it will propel your business in your market and in your niche. 

Join the upcoming Offer Engineering Live Masterclass here.

What a leading offer is and what it is not.

In order to gain the desired results from your leading offer, you need to ensure you are creating a true leading offer. In order to do that you need to know what a leading offer is and what it is not.

• A leading offer extracts your expertise.
• It is derived from your intellectual property. This will include your experience in your particular area. So this will not only include your wins but also your losses and how you overcame those losses.
• Your...

What Is An Affiliate Program?

You may be looking for a new way to boost your sales and to grow your business without using paid advertising. If so, you should explore the option of creating an affiliate program.

An affiliate program is a partnership between a business and an affiliate partner in which the business makes arrangements to pay the affiliate a commission for every sale made from the affiliate's referral. In short, you find people to promote your product to their audience, and you pay those affiliates a percentage of the sales made.

You may also see terms such as also known as joint venture partners or JV used to refer to an affiliate. This type of business relationship will work for established companies as well as new entrepreneurs who would like to grow their business and generate sales.

Benefits of Creating An Affiliate Program For Your Business

Now you may be wondering how does creating an affiliate program fit into your overall marketing strategy for your...